I have no idea what Page Authority is, but it does seem to be a buzz term that is thrown around a lot by those in the SEO world.
The truth is that Page Authority is nothing more than the number of incoming links a web page has versus the total number of internal links from other websites.
In essence, it measures the quality of the incoming links and therefore the quality of your website or blog.
Basically, Google looks at a website’s PageRank and sees if it contains many quality links pointing back to it. They also look at the amount of incoming links and their anchor text links.
If it looks like someone is promoting your site for some reason, Google will assume that they have some sort of value. Because of this, they start to increase your PageRank and give it a high ranking on search engines.
If you are in the market to acquire some high PageRank, then read on to learn how you can obtain it with little effort.
PageRank is determined by several factors, and one of them is link popularity.
There are a variety of ways to get links to your website, and one of the most popular ways is article marketing. This involves writing articles related to the products you are selling and submitting them to various web 2.0 and article submission directories.
It should be noted that the more quality backlinks you have to your site, the better it will perform in the search engine rankings, so spending some time generating quality links will pay off in the long run.
However, PageRank is not the only factor considered by Google when determining a web page’s ranking.
Another big part of their formula is the number of links from other sites.
You can have a lot of incoming links from related websites, but if they are from sites that are not ranked very well, then Google may not consider your site to be helpful at all.
To counteract this, try to obtain as many quality backlinks from high PR websites.
However, PageRank is not the only factor Google considers when rating web pages.
The Webmaster Guidelines describes in detail how Google decides on a page’s importance within the search engine hierarchy.
Other important factors that Google uses are the quality of the links, and how many backlinks exist from trusted sources. These factors together can provide Google with an overall rating, known as PR.
If you want to achieve a higher PageRank, the best way to do so is to spend time improving your links, and creating high quality backlinks from some of the best web sites around.
You may also want to check out some of the software that is available to help you monitor the PR of your pages.
This can help you find problems before they get out of hand and can give you some hints about what to do to improve your page’s rankings in the search engine results.
Once you start seeing a lot of traffic and a high PageRank, it becomes a lot easier to achieve top search engine placement.